Blog

So, dare I ask, has business slowed down?  I think many people are in the same boat. Although it isn’t ideal (OK, let’s be honest- it’s complete BS) however, a lull in business does present an excellent opportunity to get your ducks in a row. There might be elements of your marketing strategy that you didn’t quite get around to doing when you started the business and marketing should be adapted to suit the current climate.  In this blog I am going to explain how to make a customer profile. As part of your marketing strategy, it is beneficial to...

As government try to slow the spread of the coronavirus pandemic, nearly every individual and business now feels the impact in one way or another. With events cancelling and businesses closing with no knowing when they will reopen, these are uncertain times for everyone. Whilst it maybe tempting to pause your marketing, with finances tight and family at home, pausing spending might have an impact when the time comes to reopen. Its about changing your marketing strategy to ensure you are following inline with your customer profiles. Re-Evaluating Hunderd/thousands of brands have suspended, delayed or shifted planned marketing campaigns in...

Whether you have a physical location or you serve a certain area Google My Business is a must for your business. What is a Google My Business Listing? If you’ve ever Googled a business and seen their business listing looking like the left—with a phone number, opening hours, address, website etc.—you might wonder how you do this for your business. The answer is simple: Google My Business. To set this up you start by going to Google.com/Business. You can then control the exact information that people see when they Google your business, and add in special opening times like bank...